Fence Tech is locally owned and operated by John Mitchell. Located in Pueblo, Colorado; Fence Tech provides new installation, repairs, and custom fencing services to the following counties and surrounding areas: Pueblo County, Otero county, and Crowley county.

When John from Fence Tech first reached out in early 2021, his business lacked a clear visual foundation. While he needed a website to establish an online presence, there was no existing visual branding to support it, no logo, no defined color palette, and no cohesive look that represented the business. This made it difficult to communicate professionalism, trust, and consistency across marketing materials. Additionally, there was untapped potential in showcasing his work visually, as no professional photography, video, or promotional assets had yet been developed.

byD’zign partnered closely with Fence Tech from the very beginning, serving as both a creative and strategic guide. Our role included leading the discovery process, developing the company’s visual identity, and designing and building a professional website that aligned with the brand. We also produced on-site photography and video to support marketing efforts and later expanded our involvement to include ongoing social media marketing. Throughout the process, we focused on creating a cohesive, scalable presence that could grow alongside the business.

We began by guiding John through our Discovery Process to better understand his business, goals, and preferences. Starting with his color choices of blue and yellow, we developed a complete visual identity, including a logo and cohesive branding system. From there, we designed and built a new website starting with a strong landing page that reflected both the brand and the services Fence Tech provides. To further strengthen his marketing presence, we captured on-site photography and video for promotional use. As the business continued to grow, our work expanded into social media marketing, allowing Fence Tech to maintain a consistent and professional presence across multiple platforms.

Hover over business card images to see the before pictures. 

This brand intro video was created to introduce Fence Tech as a professional, quality-driven fencing company. The video highlights the company’s craftsmanship, attention to detail, and commitment to doing the job right the first time. Using authentic visuals and real-world settings, the video establishes trust, reinforces the Fence Tech brand, and provides a clear, approachable introduction for potential customers across digital platforms.

Our approach to business photography for Fence Tech was focused on capturing real-world images that showcase the range of services they provide and the quality of their work. Rather than producing highly stylized or studio-based photography, we documented projects on site to create a practical and versatile image library. These photos were intentionally captured to serve as a flexible pool of visual assets that could be used across the website, social media, and promotional materials. By photographing different fence styles, environments, and installation details, we helped Fence Tech build a collection of authentic visuals that support ongoing marketing needs and reinforce their commitment to quality workmanship.